📲 Case Study: CT ChatRoom 1

🧩 Project Overview

CT ChatRoom 1 was a community initiative by Cybersync Technologies to create a focused WhatsApp group for business owners, founders, and tech enthusiasts. The idea was to use lead forms to qualify participants, auto-send WhatsApp group invite links after form submission, and build a warm, engaged community for future product announcements and ecosystem collaboration.

🎯 Campaign Objective

Lead Generation + Automated WhatsApp Community Onboarding for building a qualified community of business owners, founders, and tech enthusiasts.

🛠 Flow Breakdown

📍 Target Locations

The campaign specifically targeted these regions with potential for high engagement:

📊 Campaign Performance Overview

🧠 Regional Insights

Best Performers: Assam and Maharashtra delivered the best balance between cost and engagement.

🔍 Key Takeaways

• →Automated onboarding through WhatsApp API significantly reduced manual workload.
• →Community-first strategy created a direct, warm channel for future announcements and collaborations.
• →The campaign delivered a CPL of ₹27.80, well below typical SaaS acquisition costs.
• →Northeast India proved to be viable zones for digital engagement experiments.
• →Assam and Maharashtra delivered the best balance between cost and engagement.

📣 Final Verdict

The CT ChatRoom 1 campaign demonstrates how a simple lead form + automation can build real community momentum without complex infrastructure. This is a winning funnel for ecosystem development, event launches, or product betas.