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Advease
Content Creation

🎬 YouTube Growth Through SMM & Shorts

TIMELINE

Jan 23 – Apr 22, 2025 (90 Days)

LOCATION

India & Global

SUCCESS METRIC

407,510 Views in 90 Days

🧠 Background

A YouTube channel was looking to grow its presence through short-form content. The channel needed expert scripting, strategy, and consistent posting to break through the noise and gain traction on the platform.

🎯 Objective

Drive channel growth through a Shorts-first model with strategic script writing, consistent publishing, and performance optimization to increase views, watch time, and subscriber count.

πŸ”₯ What We Did

1

Shorts-First Model

Shifted to a Shorts-first strategy to leverage algorithmic reach and capitalize on the growing popularity of short-form video content.

Implementation Details:

  • β€’Focus on vertically optimized, attention-grabbing content under 60 seconds
  • β€’Algorithm-friendly content that maximizes watch time and retention
  • β€’Trend research to identify emerging formats and topics
  • β€’Mobile-first approach to match viewing habits of target audience
2

High-Impact Script Writing

Created high-retention, motivational, and trend-aligned hooks with story-first openings and high emotional payoff to maximize engagement.

Implementation Details:

  • β€’Opening hooks designed to capture attention in the first 2 seconds
  • β€’Emotional narrative arcs to maintain viewer interest
  • β€’Strategic use of trending hashtags and topics
  • β€’Script templates optimized for different content types (motivational, educational, etc.)
3

Consistent Publishing Schedule

Maintained a consistent daily publishing frequency aligned with optimal viewership times to build algorithm favor.

Implementation Details:

  • β€’Daily content upload strategy with specific time targeting
  • β€’Content batching to ensure consistent pipeline
  • β€’Strategic content diversity throughout the week
  • β€’Alignment with peak platform usage times
4

Iterative Optimization

Conducted weekly reviews of performance insights to adjust hooks, formats, and music based on audience response.

Implementation Details:

  • β€’Weekly performance analysis to identify winning patterns
  • β€’A/B testing of hooks, formats, and music
  • β€’Retention graph analysis to optimize content structure
  • β€’Audience demographic insights to tailor future content

🧠 Content That Worked Best

Shorts That Drove GrowthViews
AURA? #motivation18.9K
Chase Money Boys πŸ’€ #money #motivation17.5K
WAKT YA REGRET? #selfimprovement16.0K
CHAIWALA TO CEO #selfimprovementHigh Retention
PRIDE or REGRET? #motivationHigh Retention

Our scripts focused on story-first openings, high emotional payoff, and viral hashtagsβ€”a proven formula for Shorts growth.

πŸ“ˆ Key Results in 90 Days

407,510

Total Views

2,100+ hours

Watch Time

+1,500

Subscribers Gained

>999%

Channel Growth

5,127

Views in Last 48 Hours

353,900

Engaged Views

Key MetricPerformance
Total Views407,510
Watch Time2,100+ hours
Subscribers Gained+1,500
Channel Growth>999%
Views in Last 48 Hours5,127
Engaged Views353,900
Likes on Shorts38,500
Return Viewers3,600
Unique Viewers270,000

πŸ”Ž Audience Deep Dive

Device Type

87.6% from Mobile Phones

Top Geo

India (91.6%), followed by Pakistan, Nepal, and Bangladesh

Age Group

18–24 years (38.6%), 25–34 (19.9%), 35–44 (21.4%)

Gender Split

70.1% Male, 29.8% Female

Traffic Source

91.6% from Shorts Feed

Engagement

62.8% Stayed to Watch vs 37.2% Swiped Away

🧩 Key Wins

  • πŸš€Shorts that focused on motivational content and trend-aligned hooks performed exceptionally well.
  • πŸš€91.6% of traffic came from the Shorts Feed, proving the effectiveness of the platform for discoverability.
  • πŸš€The audience was predominantly mobile (87.6%) and male (70.1%), with a strong concentration in the 18-24 age group (38.6%).
  • πŸš€Story-first openings, high emotional payoff, and viral hashtags proved to be a winning formula for Shorts growth.

🎯 Conclusion

This campaign demonstrates that smart content scripting, consistent SMM execution, and algorithm-focused posting strategies can unlock explosive organic growthβ€”even for channels starting from scratch.

Services Used

  • βœ…Social Media Management
  • βœ…Script Writing
  • βœ…Content Strategy
  • βœ…Performance Monitoring

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Campaign Type

YouTube Shorts Growth

Client

Confidential Creator (YouTube Channel)

Deliverables

  • πŸŽ₯Daily Shorts Publishing
  • ✍️Script Writing for Motivational & Trend-Based Shorts
  • πŸ“ŠPerformance Monitoring & Optimization

Client Feedback

"We just uploaded the videos and followed the posting plan. The scripts, edits, and ideas were fireβ€”views exploded. Never thought Shorts could get us so far so fast."

– Channel Owner

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Let us help you create a content strategy that drives real growth through strategic script writing, content planning, and performance optimization.